Houseplant and Canopy are officially broken up. Seth Rogan’s very successful cannabis brand Houseplant has split ways with the Canadian based cannabis brand Canopy Growth. Evan Goldberg, Rogan’s right-hand man has said in a statement on Wednesday that the breakup is ‘mutual’, and they wish the best for Canopy Growth.
Canopy Growth is best known for their dried cannabis, pre-rolled joints, and infused beverages. Each of these products have been sold under Rogan’s company name Houseplant. Michael Mohr, the co-founder, and CEO of Houseplant said in a statement that in Canada, consumers can still purchase Houseplant products through the end of September 2021. In the US, Houseplant products are still available through their website and will continue to be.
Seth Rogan issued a statement on the split, “Canada is where it all started – for us as people, and for the brand, …This is not an exit from the Canadian market, but a chance for us to evolve the brand.”
This split is a large step for Rogan and his weed company. Investors are hopeful though, believing that the split could be extremely beneficial in the long run for consumers in America.
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