Four20 Premium Market is an emerging chain of cannabis stores from Calgary that already boasts a handful of locations within the city limits and beyond. In addition to outlets in Calgary, the brand has already expanded into Brooks, Alberta and another is coming soon to Canmore.

Best of Calgary named the chain as the Best Cannabis Retail Store for 2019, writing that “Four20 provides the highest quality product while educating and informing consumers on what they’re purchasing with exceptional customer service to help guide one’s experience with the product.”

According to the company’s website, the store mantra is “to approach cannabis in a socially responsible manner,” while the company claims its mission is “not just to sell cannabis,” but also help “people to understand cannabis.”

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Quick Hit

420 Premium MarketPhoto by Jesse Milns/Leafly

Sparsely furnished, sleek and spacious! The outlet in Sage Hill Passage fits in seamlessly with neighbourhing big box stores but also exudes high style.


The store facade announces the presence of Four20 Premium Market within a shopping complex surrounded by household names like Walmart and Bulk Barn.

The roomy interior incorporates painted white brick walls while pops of soft purple serve as an accent. Accessories and ancillary items are housed in glass display cases front and centre, while a bud bar is relegated to a quiet corner.

Customer Service

The store prides itself on top notch customer service and that starts the moment you enter. Staff at the reception desk greet customers as they walk through the front doors before directing them further inside.

420 Premium MarketPhoto by Jesse Milns/Leafly

“Awesome staff. Everyone’s super friendly and very informative,” writes one Leafly reviewer, and it’s a sentiment that’s echoed again and again. The review goes on to say, “I feel comfortable walking into the store and taking my time choosing what I want, which can feel almost awkward at other places.”

420 Premium MarketPhoto by Jesse Milns/Leafly

Team members behind the counter can take payment and fulfill orders but shoppers looking for extra assistance can take advantage of personalized service on the sales floor, or more privately in a glass consultation room furnished with comfortable lounge seating.

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Products & Pricing

420 Premium MarketPhoto by Jesse Milns/Leafly

The selection of cannabis products available in-store is listed on digital menus behind a customer service counter against the back wall. Meanwhile, at the bud bar, pads of note paper and pencils are provided so that customers can easily record and communicate selections to the staff.

Shoppers will find the usual assortment of big brands in stock including Alberta-grown bud like Sundial’s Zen Berry and Aurora’s Banana Split.

420 Premium MarketPhoto by Jesse Milns/Leafly

The selection of cannabis spans the gamut of dried flower, prerolls, and oils but it’s the tightly curated selection of stylish accessories where Four20 Premium Market really excels. High-end vaporizers from Quant, Pyptek pipes, and smell-proof stash bags from Abscent are available in store.

What You Should Know

This cannabis store provides ample parking and is wheelchair accessible. Similar to its sister stores, but distinct from competitors, there is an ATM in store for those who’d prefer to pay with cash.

420 Premium MarketPhoto by Jesse Milns/Leafly

There’s also a public washroom in store, which means the call of nature won’t cut your cannabis-buying experience short.

420 Premium MarketPhoto by Jesse Milns/Leafly

Be sure to bring a valid ID as those that look younger than 25 should expect to be carded.

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